Why hire a business copywriter?

Hiring a professional business copywriter ensures your corporate messaging is clear, persuasive, and effectively communicates your brand’s value and vision to clients, customers, and stakeholders.

What business copywriting services does Elizabeth Joss provide?

Elizabeth specializes in corporate website copy, marketing materials, thought leadership content, SEO-focused writing, and internal communication documents.

Who typically hires Elizabeth Joss for business copywriting?

Elizabeth typically works with marketing managers, corporate communication directors, business owners, and executives across the Netherlands and Europe who require impactful and strategic copywriting services.

Business Copywriter in the Netherlands

I’m Elizabeth Joss, business copywriter and owner of WordWorx. Founded officially in the Netherlands in 2013, WordWorx has its roots in my home country, South Africa, where I began copywriting in the early 2000s. We specialise in high-quality business copywriting that speaks the language of your industry and aligns with your brand’s voice.

What Does a Business Copywriter Do?

A business copywriter is more than just a writer — they’re a strategic communicator who helps businesses craft compelling messages that resonate with their audience. Whether your company operates in B2B or B2C, the right words can make all the difference in attracting, engaging, and converting customers.

Why Work with Elizabeth, Business Copywriter & Owner of WordWorx?

A business copywriter does the research, adapts, and refines content to ensure it aligns with your industry and audience. If your company operates in a technical field, you need a copywriter who understands your terminology and can translate complex information into engaging, digestible copy.

Working with a copywriter on a long-term basis has even greater benefits. Over time, they become deeply familiar with your business, industry trends, and brand messaging, ensuring consistency and clarity across all your communications.

Strengthening Your Brand’s Messaging

I believe that a company’s marketing and corporate communication materials should reflect more than just its products or services — they should embody its mission, values, and overall messaging. A business copywriter takes a step back to examine these core elements, ensuring that every piece of content aligns with the brand’s identity while making messaging more impactful.

Therefore, a copywriter can help businesses build trust, create stronger connections with their audience, and ensure a consistent tone of voice across all communication channels. This strategic approach allows companies to improve their storytelling, making their marketing and corporate materials more engaging and persuasive.

What Kind of Content Does a Business Copywriter Create?

Some examples of the content I create for clients as a copywriter include:

Marketing materials – Brochures, advertisements, landing pages, and campaigns.
Corporate communications – Corporate reports, press releases, and internal documents.
Website and digital content – Web pages, blog posts, and email marketing.
Technical content – Translating complex information into reader-friendly content.

In companies with smaller marketing or corporate communication teams, a business copywriter can serve as a valuable extension of the team, acting as a sparring partner to bring fresh perspectives and strategic insight to your content.

Examples of My Work

Below are some recent screenshots of my work. You’re also welcome to view my case studies and writing portfolio.

Ready to Strengthen Your Brand’s Voice?

If you’re looking for a native English copywriter in the Netherlands, contact Elizabeth Joss, owner of WordWorx, today at info@elizabethjoss.com or get in touch here.

Feel free to view my case studies to see my work in action. You can also see what our clients have to say — view our WordWorx’s Google reviews.