Copywriting Tips (Page 2)

You’re in need of a reliable native English freelance copywriter with the relevant experience. But choosing someone is particularly tricky in our modern world withRead More →

Is this really how brands should behave online? And did I miss something in the news about Apple? A writer should never assume that theRead More →

Writing good copy for your target audience is no easy task. That’s because there are so many different elements of copywriting to take into considerationRead More →

Here’s my latest infographic to help you write more effectively! This time around I’ve introduced you to 5 really useful copywriting tools which are freelyRead More →

Marketer or Marketeer? Which is it? The word ‘Marketeer’ is my pet hate. And I’m wondering if it irritates anyone else too. To me, theRead More →

“We don’t need an English copywriting training! My team already has have a good level of English. Or we use AI!” – this is aRead More →

Here’s a headline tip which writers and journalists often forget: Understanding the historical context is crucial for good copywriting skills. The Financial Times published anRead More →

Understanding your audience is a crucial component of good copy. The poster below says (directly translated from Dutch): “You come from abroad and find itRead More →

I’d say roughly 90% of the participants pursuing my 3-Day Copywriting course often use a preposition at the start of a sentence. Starting a sentenceRead More →

A Word Cloud is a visual depiction of your words taken from a blog post or from an entire blog. It can be created usingRead More →